Posted by ABHILASH SHUKLA On Thursday, March 05, 2015341 comments
"Bello - A Calendar, dedicated to the Dreams of Acid Attack Survivors"
Idea behind Bello: The idea behind the calendar shoot by
Acid Attack fighters emerged from the debate on the true meaning of beauty and
the present attitude of the society towards understanding the concept of beauty
in a limited realm. We stand against all those who discriminate and misjudge
those who have lost their faces but have strived to retain their identities.
In a society as insensitive as ours, it doesn't take much
for the acid attack victims to lose their self-confidence. The apathy of the
attackers give birth to the acid attack. The apathy of relatives, 'friends' and
neighbours generates burns everyday. The calendar shoot aids the society to
broaden the interpretation of beauty.
inner beauty is quintessential beauty. hence we have decided
to preserve it in an art form. this calendar launch with an idea to to showcase
our ighter's dream emerged as a workable idea to us. we present you our work
for your consideration and reconsideration.
Similar to our previous photo shool of acid attack survivors
modeling for another survivor Rupa's dress designs, we have planned to launch
this calendar shoot on social media. We are planning to reach out to 100
million people across the globe to make them a part of this celebration in
which we define and redefine beauty. This calendar is one of its kind. People
whom we consider ugly have emerged as the faces who love themselves and spread
love and positivity.
Funds raised by the sale of the calendar will be used in the
rehabilitation and betterment of the acid attack survivors in India. Help us by
spreading the word by sharing this project with your friends and well wishers.
SAA is a campaign against acid violence. We work as a bridge between survivors and the society, as most of the victims of this brutal crime, which is much more grave in its impact than a rape, have isolated themselves after losing their face. Due to ignorance of the government and civil society, most survivors find no hope and stay like an outcast, in solitude. SAA aims to research and track acid attack cases and compile a data to get the actual situation of survivors.